* 전설적인 펀드 매니저 피터 린치의 "전설로 떠나는 월가의 영웅" 원서를 통해 투자공부와 영어공부, 두 마리 토끼를 모두 잡기 위한 컨텐츠입니다.
* 원서 제목은 "One up on wall street" 입니다.
오늘은 8장입니다. 8장 The Perfect Stock, What a Deal!
# There’s no way to overstate the value of exclusive franchises to a company or
its shareholders. Inco is the world’s great producer of nickel today, and it will be
the world’s great producer in fifty years. Once I was standing at the edge of the
Bingham Pit copper mine in Utah, and looking down into that impressive
cavern, it occurred to me that nobody in Japan or Korea can invent a Bingham
pit.
☞ There’s no way :
[emphasis]
☞ cavern : a large cave
☞ occurr to : NEVER PASSIVE(occur to someone) if a thought or idea occurs to you, you suddenly and unexpectedly start to think about it
# Once you’ve got an exclusive franchise in anything, you can raise prices. In
the case of rock pits you can raise prices to just below the point that the owner of
the next rock pit might begin to think about competing with you. He’s figuring
his prices via the same method.
☞ 일단 독점권이 생기면, 영어로 어떻게 했나요?
Once you've got an exclusive franchise in anything
# To top it off, you get big tax breaks from depreciating your earth movers and
rock crushers, plus you get a mineral depletion allowance, the same as Exxon and
Atlantic Richfield get for their own oil and gas deposits. I can’t imagine anyone’s
going bankrupt over a rock pit. So if you can’t run your own rock pit, the next
best thing is buying shares in aggregate-producing companies such as Vulcan
Materials, Calmat, Boston Sand & Gravel, Dravo, and Florida Rock. When
larger companies such as Martin-Marietta, General Dynamics, or Ashland sell off
various parts of their businesses, they always keep the rock pits.
☞ top off의 뜻이 잘 안 그려질텐데요. 아래 그림을 상상하면 쉽습니다. 술잔을 채우다가 가득 차니까 재빨리 술병을 잔에서 떼어내는(off)내는 그림입니다.
to finish something with a final activity or detail
# I always look for niches. The perfect company would have to have one.
Warren Buffett started out by acquiring a textile mill in New Bedford,
Massachusetts, which he quickly realized was not a niche business. He did poorly
in textiles but went on to make billions for his shareholders by investing in
niches. He was one of the first to see the value in newspapers and TV stations
that dominated major markets, beginning with the Washington Post. Thinking
along the same lines, I bought as much stock as I could in Affiliated Publications,
which owns the local Boston Globe. Since the Globe gets over 90 percent of the
print ad revenues in Boston, how could the Globe lose?
☞ nich: a small hole or space in a wall where you can put small objects
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